‹ Event Content Professionals to Follow 2024

Naomi Clare

Naomi Clare

Naomi Clare is an Experience Strategist and Designer who is passionate about using empathy to power enterprise in the events we create. She is CEO and founder of Storycraft Lab, an Experiential Engagement agency who are Audience Advocates, Content Strategists and Innovation Facilitators.

Naomi and her team consult with organizations such as Google, NASA, Intel, Smithsonian, Marriott and more, artfully weaving the red thread of content through product launches to pop-ups, education to enablement, creative and community strategy.

A perennial educator, Naomi is adjunct faculty at NYU teaching engagement strategy in the Event Management MA program - and is an artist whose work has been displayed as far afield as the Bauhaus Archiv in Berlin. Mom to Theo and Penny, Naomi’s happy place is in the mountains, hiking with her family.

“Naomi Clare, the visionary Founder and CEO of Storycraft Lab, stands out  due to her exceptional ability to harness empathy and strategic innovation in transforming events. Naomi and her team are using psychological insights to help attendees connect and engage with content better than most.”

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