‹ Event Content Professionals to Follow 2024

Keegan Hooks

Keegan Hooks

Keegan Hooks, the Head of Global Events & EBC at Informatica, thrives in the vibrant world of event marketing, leading teams with passion and driving business results through innovative global event strategies. With a strong foundation in strategic marketing, budget management, and cross-functional team leadership, Keegan's ability to double the size of the events team and introduce groundbreaking program formats and content models demonstrates his exceptional ability to scale operations and infuse joy and success into every event.

"Keegan Hooks embodies the spirit and expertise of a top-tier Event Content Professional, with a remarkable ability to transform vision into reality. His passion for event marketing, coupled with his success in driving business results and fostering dynamic, integrated experiences, makes him an inspiring figure and a must-follow leader in the industry for 2024."

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